| Readership |
CIO Insight is the publication that CIOs turn to for strategic analysis and insight into successfully aligning technology and business strategies.
Providing this critical information has allowed CIO Insight to attract an exclusive audience of uniquely qualified CIOs who meet all of CIO Insight's stringent qualification criteria.
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Total Circulation: 50,100 Subscribers
Qualified: 100% |
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Subscriber Qualifications
- Must have a VP-Level title or above
- Must be responsible for, or involved in their company’s IT business project goals, direction or strategy
- Must have an IT budget dedicated in part to at least one of the following categories: networking/telecommunications; internet software/services; application/business software; hardware systems/servers; storage/data management; security/business continuity; consulting/outsourcing/staffing
- Must have purchase authority/personally involved with the above annual budget for technology products and services
- Must authorize, recommend, evaluate and/or specify IT solutions, products and/or services for their organization
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CIO Insight Subscriber Profile
IT Management: 73%
Corporate Management: 27% |
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Influence Purchase Decisions:
Subscribers are responsible for their company's purchasing decisions. When making these decisions, they turn to CIO Insight to identify revenue opportunities and justify investments. Because subscribers are so engaged and act upon the editorial, CIO Insight is an ideal tool for marketers to influence purchasing decisions. |
| Source: June 2009 BPA Statement |
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